{"id":160,"date":"2018-01-01T16:47:35","date_gmt":"2018-01-01T16:47:35","guid":{"rendered":"https:\/\/mipython.magwebdesigns.net\/WP\/?p=160"},"modified":"2018-01-01T16:47:35","modified_gmt":"2018-01-01T16:47:35","slug":"how-black-hats-are-weaponising-googles-backlink-algorithm-2018","status":"publish","type":"post","link":"https:\/\/mipython.magwebdesigns.net\/WP\/2018\/01\/01\/how-black-hats-are-weaponising-googles-backlink-algorithm-2018\/","title":{"rendered":"How Black Hats Are Weaponising Google\u2019s Backlink Algorithm 2018"},"content":{"rendered":"<h1 class=\"entry-title\"><a href=\"https:\/\/mipython.magwebdesigns.net\/WP\">How Black Hats Are Weaponising Google\u2019s Backlink Algorithm 2018<\/a><\/h1>\n<p><a class=\"bbcode_url\" href=\"http:\/\/www.bandt.com.au\/opinion\/black-hats-weaponising-googles-backlink-algorithm\" target=\"_blank\" rel=\"nofollow noopener\">www.bandt.com.au\/opinion\/black-hats-weaponising-googles-backlink-algorithm<\/a><\/p>\n<div class=\"kmsgimage\"><a title=\"\" href=\"http:\/\/www.bandt.com.au\/information\/uploads\/2017\/05\/classic-wicked-witch-of-the-west-fred-larucci-1260x840.jpg\" rel=\"lightbox&lt;p data-wpview-marker=\">.\u201d&gt; <\/a><\/div>\n<p>In this guest column, Digital 360\u2019s strategic partnerships manager Don Milne (pictured below), takes a look at the dangers of Google\u2019s SEO and brands hitching a ride on your website\u2026<\/p>\n<p>Google\u2019s search ranking algorithm is complex beyond understanding. The few things we know for sure about search engine optimisation (SEO) are the things Google has told us.<\/p>\n<p>Last year, Andrey Lipattsev, a search quality senior strategist at Google said, \u201c<strong>I can tell you what they are. It is content. And it\u2019s links pointing to your site<\/strong>\u201d when asked what the most important ranking factors were, as reported by <a class=\"bbcode_url\" href=\"http:\/\/www.magwebdesigns.net\" target=\"_blank\" rel=\"nofollow noopener\"> Search Engine Land.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How Black Hats Are Weaponising Google\u2019s Backlink Algorithm 2018 www.bandt.com.au\/opinion\/black-hats-weaponising-googles-backlink-algorithm .\u201d&gt; In this guest column, Digital 360\u2019s strategic partnerships manager Don Milne (pictured below), takes a look at the dangers of Google\u2019s SEO and brands hitching a ride on your website\u2026 Google\u2019s search ranking algorithm is complex beyond understanding. The few things we know for sure about search engine optimisation (SEO) are the things Google has told us. Last year, Andrey Lipattsev, a search quality senior strategist at Google said, \u201cI can tell you what they are. It is content.&hellip;<\/p>\n","protected":false},"author":1,"featured_media":161,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[1],"tags":[6,31,30,29,28],"class_list":["post-160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-6","tag-detroit","tag-flint","tag-michigan","tag-seo"],"_links":{"self":[{"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/posts\/160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/comments?post=160"}],"version-history":[{"count":1,"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/posts\/160\/revisions"}],"predecessor-version":[{"id":162,"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/posts\/160\/revisions\/162"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/media\/161"}],"wp:attachment":[{"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/media?parent=160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/categories?post=160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mipython.magwebdesigns.net\/WP\/wp-json\/wp\/v2\/tags?post=160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}